Welcome to Reign-A Beauty Collective
Montrose, Colorado
Founded by Alyssa Troncoso
You know you deserve the best.
And at Reign, we deliver exactly that — a curated beauty experience designed to elevate you from the moment you walk through our doors.
Reign, A Beauty Collective, is more than just a salon — it's a space filled with charm, warmth, and inspiration, where beauty professionals operate at the highest level and clients feel seen, celebrated, and transformed.
Whether you're coming in for a blonde refresh, dimensional brunette, vivid transformation, or seamless hair extensions, our team of color specialists and certified pros are here to give you results that last — and an experience that respects your time.
We believe in efficiency without sacrificing luxury, in artistry with intention, and in results that speak for themselves. From hair, nails, and skin, to teeth whitening, tanning, and tattoos, Reign is home to a team of independent experts who are masters in their craft.
Founded by Alyssa Troncoso, a 20-year stylist, educator, and creator of Slice Strands extensions, Reign was built to empower both artists and clients alike. As the official Slice Strands salon, we also host exclusive education and live extension events designed to raise the bar for the entire beauty industry.
You know what you want — an experienced, passionate professional who gets your vision and brings it to life. That’s what we do at Reign. Every guest. Every service. Every time.
Welcome to the best hair, color, and hair extensions salon in Montrose, Colorado.
Where confidence is created and community is everything.
You Know You Deserve
The Best
Reign, A Beauty Collective is the perfect place to relax that is imbued with charm, warmth and inspiration from the moment you step inside.
You know what you want.
An experienced hair professional, to elevate you to your best self. At Reign, we have a variety of high-end services to leave you feeling fresh, beautiful and pampered.
WELCOME TO THE BEST HAIR & HAIR EXTENSIONS SALON IN MONTROSE, COLORADO
About
Reign
At Reign, you will enter and leave with a big smile on your face. We value positivity and happiness highly and are always striving for excellence. We strongly believe in unity and are so grateful for the community that surrounds us and pushes us to grow and get better.
Our goal at Reign is to use only the best quality products on your hair. We offer a great range of products from hair extensions, hair maintenance to hair colors, only the industry's finest products can be found in our salon. This is our promise.
Client Love
This is an amazing salon! They truly care about you as a client, and they go above and beyond to give you a great experience, as well as keep you looking your best!! I highly recommend Reign and wouldn't go anywhere else!!!
Russell Spear
Client Love
Alyssa really saved the day for me. I am not from the area and went to a salon up the street. What should have been an easy root cover left me with pink roots. The original salon said there was nothing they could do to fix it. I stopped in at Reign and Alyssa was able to work me in. She performed some magic and fixed my hair color which now looks great. I really appreciate her help and talent today. Highly recommend.
Michelle Elsdon
